Creative Designer
I’m Tumi Williams. I work on brand, motion, and digital design for global teams, mostly across social and campaign work, where detail matters.
I’ve worked in-house and with agencies, leading visual output and working closely with marketing, content, and product teams.
My work shapes how we connect with design across culture, technology, and everyday experiences.
About Me
Creating smart, challenging & conceptual work.

Available for work
Tumi Williams
Creative Designer based in London
I'm Tumi Williams, a Creative Designer working with global teams on brand, motion and digital projects. I care about work that looks strong, communicates clearly and lands with the audience it is made for.
My background includes both in house and agency roles, where I've led visual projects and worked closely with marketing, content, product and commercial teams. I've worked across sport, entertainment, gaming, fashion and tech, often on projects that need to work clearly across different platforms and markets.
Over the past few years I've held lead and senior roles, taking ownership of visual direction, day to day delivery and consistency across large volumes of work. This has included social campaigns, motion content, event visuals, internal communications and digital platforms.
Throughout my career I've worked with notable brands across gaming, sport, fashion and beauty, including Rockstar Games, Mercedes-AMG PETRONAS F1 Team, The North Face, NIVEA and 2K.
What drives me is the way design is seen, understood and used in everyday moments, on screen, in live spaces or as part of an active campaign. I enjoy projects that bring together technology, people and strong ideas.
Ad Design
Art Direction
Branding
Campaign Design
Creative Direction
Digital Design
Ecommerce
Editorial Design
Layout
Motion Graphics
Retail Media
Social Media
Typography
UI Design
Videography
Projects




